Waxing Nostalgic Over Classic TV

Saturday, October 18, 2008

Obituary: Edie Adams (1927-2008)

Long before Bill Clinton made cigars sexy, Edie Adams did the same with a long-running series of TV commercials for Muriel Cigars, beginning in the late 50's. Her sultry voice asking men, "Why don't you pick one up and smoke it sometime?" along with her request, "Hey, big spender, spend a little dime with me," assured her place in TV commercial history.

An accomplished singer and Broadway and movie actress, she got her start in show business in 1951 as the straight man for Ernie Kovacs, the wildly innovative comic genius from the early days of television. They proved to be such a great team that they got married 3 years later, and remained married until Kovacks was killed in a car accident in 1962.

The video below is Edie Adams crooning "That's All." She sang it on the very last episode of "I Love Lucy" in 1957, and the fact that Lucille Ball and Desi Arnaz filed for divorce the very next day made it a rather poignant (and ironic) tribute.

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